Most of Phuket's nightlife and its cheap shopping is located in Patong, and the area has become increasingly developed. Patong means "the forest filled with banana leaves" in Thai. Other popular beaches are located south of Patong. In a counterclockwise direction these include Karon Beach, Kata Beach, Kata Noi Beach, and around the southern tip of the island, Nai Harn Beach and Rawai. To the north of Patong are Kamala Beach, Surin Beach and Bang Tao Beach. These areas are generally much less developed than Patong, and sought out by individuals, families and other groups with a preference for more relaxed and less crowded environs than Patong. There are many islands to the southeast, including Bon Island, just a short boat trip away. Near the southernmost point is Laem Promthep (Brahma's Cape), which is a popular sunset viewing point. In the mountainous north of the island is the Khao Phra Thaeo Non-hunting Area, protecting more than 20 km² of rainforest. The three highest peaks of this reserve are the Khao Prathiu (384 m), Khao Bang Pae (388 m) and Khao Phara (422 m). The Sirinat National Park on the northwestern coast was established in 1981 and protects an area of 90 km² (68 km² marine area), including the Nai Yang beach where sea turtles lay their eggs.

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